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Google goes Black
Google in Israel has issued a black out for the day; not shutting down but serving a black screen with white letters instead of an all white screen with black letters. The results pages however, are still in classic Google white.
The Google Israel blackout is in honor of Earth Hour, a global movement to turn off the lights for one hour across the world at a specific date and time.
In the US, Earth Hour will take place on March 29th at 8 pm, so look forward to perhaps Google.com being back in black on Satruday.
Last October Google went black in San Francisco to raise awareness for the Lights Out San Francisco campaign.
Funny that although Google has come out saying that blackening the Google screen does not save power, they have done so to boost awareness of energy conservation. Google cited a study and their positioning on blackening Google last year :
One idea, suggested by the site called “Blackle” (which is not related to Google...........
http://www.searchenginejournal.com/google-goes-black-in-israel-for-the-day/6602/
Brighton Solar
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